Brands I have worked with

  • Airlines: Alitalia (Creative), Iberia (Creative), Laker Skytrain (Creative, Media), Ecuatoriana (Creative), Lufthansa (Media), Air Canada (Media), Mexicana de Aviacion (Latin America)
  • Automotive Retail: Gus Machado Ford, Gus Machado Buick, Oldsmobile Dealers Assoc (Miami), Honda Dealers Assoc (Miami), several other dealerships
  • Aviation: Embraer
  • Automotive: Renault (Creative), Pontiac Fiero (Strat Plan), General Motors Mexico, GM Dealers Assoc Venezuela, General Motors Argentina, LADA Automobiles Dominican Rep.; Relaunched GM in Argentina, Daimler-Chrysler (Regional), Porsche (Latin America)
  • Banking/Finance: Citibank (Latin America)
  • Beverages: Coca Cola (Mexico, Argentina); Launched Diet Coke (Mexico); Launched Quatro (Argentina), Sprite (Argentina), Tropicana (Mexico), Cadbury-Schweppes (Latin America), Presidente Beer (US)
  • Cigarettes: Launched Camel in Mexico
  • Cosmetics: L'Oreal (Mexico, Argentina); Launched Plenitude (L'Oreal) in Mexico
  • Credit Cards: Visa (Latin America), MasterCard (Latin America)
  • Electronics: Samsung (Argentina, Latin America, Intl.), Compaq (Latin America), HP (Latin America), Kingston Technology (Latin America), AOC (Latin America)
  • Entertainment: 20th Century Fox (Argentina), Fox Television relaunches in Argentina, Mexico, Brazil; DIRECTV Latin America; DIRECTV Mas (US); ATM (A Toda Musica); FootSchool TV; Cine Estelar, HOLA!TV, Fox Latin America
  • FMCG (Major): Colgate Palmolive (Mexico, Latin America), Unilever (Argentina, Mexico), Johnson & Johnson (Mexico), SCJ (Latin America), Bristol-Myers/Squibb (Latin America), Beiersdorf (Latin America)
  • Food: Nestle (several) (Mexico, Argentina), Nabisco/Kraft (Latin America), New Zealand Milk (Latin America), DPA (Latin America), Campbell's (Mexico), Del Monte (Mexico), Ferrero Rocher (Argentina), Gamesa (Mexico), Bimbo (Mexico, Latin America)
  • Government: Puerto Rico Economic Development Administration (Europe), Jackson Memorial Foundation (Miami); Costa Rica Tourism Office; Embratur (Brazilian Tourism office)
  • Hotels: Camino Real (Mexico); Marriott (Miami, Mexico)
  • Misc.: DHL (Latin America), GoodYear Tires (Mexico)
  • Retail: Modernage Furniture (Miami), Pantry Pride Supermarkets (Miami)
  • Tourism: Embratur (US), Costa Rica Tourism (US)